Blog – 100% PURE®

All About Natural Sunscreen

100% PURE®2024-01-04T12:00:40+08:00February 25th, 2023|0 Comments

Trade reef-killing chemical formulas for nourishing, natural sunscreens – and find out which sunscreen best suits your needs! Oh, sunscreen. If you’ve

The Original Naked Palette Family

100% PURE®2022-12-09T23:00:46+08:00December 9th, 2022|0 Comments

An easy to follow shade breakdown of our 3 Fruit Pigmented® Naked Palettes, plus a history of how we created the first ever 'naked' palette!

The EGCG Routine

100% PURE®2022-12-09T22:58:38+08:00December 9th, 2022|0 Comments

Featuring a superstar green tea ingredient that will transform your skin care routine. We’ve all probably been resistant to using sunscreen

The 7 Best Moisturizers for Acne Prone Skin

100% PURE®2022-12-05T13:12:02+08:00August 29th, 2021|0 Comments

Keep blemishes at bay without sacrificing healthy moisture levels For many of us, summer means more clogged pores and acne. While

Natural Acne Treatments with Tea Tree

100% PURE®2021-06-23T15:38:31+08:00June 23rd, 2021|0 Comments

Natural Acne Treatments with Tea Tree Banish breakouts naturally with active herbs and acids Posted on June 22, 2021 Written by: 100% PURE® Acne: skin’s arch enemy. When faced with a

3 Tips for Juicy Lips

100% PURE®2021-01-31T16:36:17+08:00January 31st, 2021|0 Comments

3 Tips for Juicy Lips Lip gloss best practices, ingredient swaps for healthier lips, and a peek at our NEW Fruit Pigmented® Lip Gloss collection! Posted on January 31, 2021 Written by: 100% PURE®

Dark Spot Remover Breakdown

100% PURE®2021-01-28T19:06:59+08:00January 28th, 2021|0 Comments

Dark Spot Remover Breakdown How dark spots form on your skin, and why natural ingredients make for the best dark spot removers Updated on January 28, 2021 Written by: 100% PURE® When it

6 Cleansing Waters for Healthy, Nourished Skin

100% PURE®2021-01-27T00:31:12+08:00January 27th, 2020|0 Comments

6 Cleansing Waters for Healthy, Nourished Skin Highlighting our top picks for plant-based, gentle, and skin-soothing cleansing waters Posted on Jan 27, 2020 Written by: 100% Pure® Cleansing waters are super-light, often plant-based

Concealing & Healing Acne

100% PURE®2021-01-27T00:29:25+08:00July 25th, 2019|0 Comments

Concealing & Healing Acne Concealers are saviors for acne emergencies, but you’ll need to follow up with a long term skin care routine for lasting results! Posted on July 25, 2019 Written by: 100%

Your Guide to Concealers

100% PURE®2019-07-25T14:49:09+08:00June 26th, 2019|0 Comments

Your Guide to Concealers Get the scoop on our two favorite fruit pigmented concealers, and 4 tips for how to apply concealer! Posted on June 26, 2019 Written by: 100% Pure® Desert island

Get to Know Your SPF Ingredients

100% PURE®2021-01-27T00:29:04+08:00May 18th, 2019|0 Comments

Get to Know Your SPF Ingredients When it comes to choosing the right sunscreen, SPF ratings and UV-fighting ingredients could make or break your sun protection efforts Published on May 18, 2019 Written by:

6-Step Anti-Aging Routine

100% PURE®2019-04-26T15:42:12+08:00April 22nd, 2019|0 Comments

6-Step Anti-Aging Routine How to use anti-aging products and sun protection to protect and nourish aging skin Published on Apr 22, 2019 Written by: 100% PURE® Right now we’re channeling inspo from

10-Step Korean Skin Care Routine

100% PURE®2019-04-26T15:41:49+08:00April 18th, 2019|0 Comments

10-Step Korean Skin Care Routine We’ve revamped the traditional Korean skin care routine with ten of our best natural skin care products! Published on Apr 18, 2019 Written by: 100% PURE® By

Your Guide to Natural Face Cleansers

100% PURE®2019-04-26T15:42:23+08:00April 17th, 2019|0 Comments

Your Guide to Natural Face Cleansers Kick-start your natural skin care routine with a match made in cleanser heaven! Published on Apr 17, 2019 Written by: 100% PURE® An effective skin care

Natural Face Masks: the Collagen Edition

100% PURE®2019-02-24T19:34:00+08:00February 24th, 2019|0 Comments

Natural Face Masks: the Collagen Edition How to boost collagen and skin suppleness by using a natural face mask in your routine Published on Feb 24, 2019 Written by: 100% PURE®

How to Exfoliate

100% PURE®2019-01-27T18:34:23+08:00January 27th, 2019|0 Comments

How to Exfoliate Breaking down the best ways to exfoliate for your skin type, the do’s and don’ts of exfoliating, and how to exfoliate during each season Updated on Jan 27, 2019 Written by:

Pimples: the Breakout Breakdown

100% PURE®2019-03-25T12:24:48+08:00January 25th, 2019|0 Comments

Pimples: the Breakout Breakdown Your guide to the different types of acne, acne removal strategies, and natural treatments for calm, clear skin Published on Jan 25, 2019 Written by: 100% PURE®

Best Foundation for Sensitive Skin

100% PURE®2019-01-21T17:15:08+08:00January 21st, 2019|0 Comments

Best Foundation for Sensitive Skin Our top 3 foundation choices to soothe and beautify sensitive skin Published on Jan 21, 2019 Written by: 100% PURE® What’s your skin type? While some

Stable Vitamin C in Our Newest Facial Serum

100% PURE®2019-01-29T10:15:42+08:00January 19th, 2019|0 Comments

Stable Vitamin C in Our Newest Facial Serum How Susie Wang formulated this natural anti-aging facial serum to be chemically synergistic and ultra potent. Published on Jan 19, 2019 Written by: 100% PURE®

How to Choose Pregnancy Safe Makeup and Skin Care

100% PURE®2019-03-25T12:24:59+08:00January 15th, 2019|0 Comments

How to Choose Pregnancy Safe Makeup and Skin Care 8 chemicals to avoid and safe, healthier alternatives to choose instead. Published on Jan 15, 2019 Written by: 100% PURE® Even before

Natural Face Masks: the Wrinkle Edition

100% PURE®2019-02-21T14:33:16+08:00January 2nd, 2019|0 Comments

Natural Face Masks: the Wrinkle Edition How to tackle fine lines and wrinkles by cycling a natural face mask into your routine Published on Jan 02, 2019 Written by: 100% PURE®

Micellar Cleansing Water 101

100% PURE®2019-03-25T12:26:06+08:00December 29th, 2018|0 Comments

Micellar Cleansing Water 101 Dive into the hydrating world of Rose Micellar Cleansing Water: your newest natural face cleanser obsession! Published on Dec 29, 2018 Written by: 100% PURE® What’s pink,

How to choose the best natural foundation

100% PURE®2022-08-17T21:37:01+08:00December 27th, 2018|0 Comments

How to Choose the Best Natural Foundation Find your perfect natural foundation with matches by skin type, finish, and coverage -- plus swatches of every single 100% PURE foundation shade! Updated on Dec 27,

Find Your Perfect Natural Lipstick

100% PURE®2024-09-29T11:54:07+08:00December 12th, 2018|0 Comments

Find Your Perfect Natural Lipstick The complete guide to every 100% PURE natural lipstick formula with lipstick swatches and shade descriptions. Updated on December 12, 2018 Written by: 100% PURE® A beauty lover can

Vanessa Kirby Wore 100% PURE to the Emmys

100% PURE®2023-02-01T19:26:48+08:00October 5th, 2018|0 Comments

Vanessa Kirby Wore 100% PURE to the Emmys Supporting Actress Nominee Vanessa Kirby wore fruit pigmented® makeup to the Emmy Awards -- here’s how to get her glamorous look! Posted on October 05,

3 Non-Stripping Natural Acne Treatments

100% PURE®2018-09-05T22:57:22+08:00September 5th, 2018|0 Comments

3 Non-Stripping Natural Acne Treatments Drugstore acne treatments could be making your acne worse Posted on September 5, 2018 Written by: 100% PURE® From home remedies to medical procedures, acne-prone skin types are always

Susie’s Korean Skin Care Routine

100% PURE®2021-04-20T18:24:36+08:00August 1st, 2018|0 Comments

Susie’s Korean Skin Care Routine We’ve heard your requests, and today we’re bringing you her personal skin care rituals in celebration of her recent birthday! Posted on August 01, 2018 Written by: 100% PURE®

What is Retinol, and How to Correctly Use Retinol for Skin for a Youthful Glow

100% PURE®2018-07-12T20:00:05+08:00July 12th, 2018|0 Comments

What is Retinol, and How to Correctly Use Retinol for Skin for a Youthful Glow The vegetable superstars that make our retinol cruelty free and vegan, and the retinol products to find them in.

Do’s and Don’ts of Retinol Products

100% PURE®2018-07-12T19:56:32+08:00July 12th, 2018|0 Comments

Do’s and Don’ts of Retinol Products We’re here to refresh you on how to best reap the benefits of retinol for your skin. Posted on July 12, 2018 Written by: 100% PURE® What

Hyaluronic Acid Benefits

100% PURE®2018-07-10T13:38:38+08:00July 10th, 2018|0 Comments

Hyaluronic Acid Benefits How to use hyaluronic acid for skin, and other must-know facts about this hydrating skin care gem. Posted on July 10, 2018 Written by: 100% PURE® What’s hyaluronic acid, and

Natural Face Masks Guide – The Hydrogel Edition

100% PURE®2019-02-21T14:31:58+08:00June 25th, 2018|0 Comments

Natural Face Masks Guide - The Hydrogel Edition Why choose a natural face mask, and what our hydrogel masks do to solve your skin care woes. Posted on June 25, 2018 Written by: 100%

How To Get Natural Matte Makeup

100% PURE®2018-06-25T10:27:34+08:00June 25th, 2018|0 Comments

How To Get Natural Matte Makeup Curious about how to pick matte makeup for dry skin or oily skin? We’ll fill you in on why natural matte makeup is the answer for healthy, poreless

Best Skin Care for Sensitive Skin

100% PURE®2018-06-25T09:38:19+08:00June 8th, 2018|0 Comments

Best Skin Care for Sensitive Skin Exploring natural sensitive skin products that won’t irritate skin Posted on June 9, 2018 Written by: 100% PURE® When you’ve got sensitive skin, shopping for makeup

Our “No” List

100% PURE®2023-12-27T18:16:42+08:00May 25th, 2018|0 Comments

100% PURE® - Our "No" List Truly 100% pure! Posted on May 25, 2018 Written by: 100% PURE® 100% PURE® products are truly 100% pure: no synthetic chemicals, chemical preservatives,

Cosmetic Ingredients for More Potent Skin Care

100% PURE®2018-09-01T22:43:02+08:00May 17th, 2018|0 Comments

Cosmetic Ingredients for More Potent Skin Care We’ve said no to diluting skin care products with water, thickeners, and fillers. Posted on May 17, 2018 Written by: 100% PURE® Let’s take a minute

High Pigment Liquid Lipstick

100% PURE®2018-05-03T13:18:53+08:00May 3rd, 2018|0 Comments

High Pigment Liquid Lipstick Fruit and achiote seeds give the luscious color to our natural liquid lipsticks! Posted on May 3, 2018 Written by: 100% PURE® We created the Lip Caramel Collection for all

How to Choose Chemical Free Makeup

100% PURE®2018-05-03T12:08:00+08:00May 3rd, 2018|0 Comments

How to Choose Chemical Free Makeup We’re highlighting which chemicals to avoid in cosmetics, and what to use instead. Posted on May 3, 2018 Written by: 100% PURE® Conventional beauty products are

Asbestos in Makeup?!

100% PURE®2018-05-03T12:08:46+08:00May 3rd, 2018|0 Comments

Asbestos in Makeup?! Where it’s hiding, why it’s dangerous, and how to avoid it Posted on May 3, 2018 Written by: 100% PURE® In recent news, you may have seen the words

The EU Banned 1328 Chemicals from Cosmetics but the US Banned Only 30

100% PURE®2018-07-25T10:11:55+08:00May 3rd, 2018|0 Comments

The EU Banned 1328 Chemicals from Cosmetics but the US Banned Only 30 Known human carcinogens in US cosmetics? Luckily our collection is packed with safe and gorgeous alternatives! Posted on May 3, 2018

The Best Natural Products for Your Skin Type

100% PURE®2018-05-02T20:06:52+08:00May 2nd, 2018|0 Comments

The Best Natural Products for Your Skin Type Your routine for tackling dry skin, oily skin, sensitive skin, large pores, dark spots, and signs of aging Posted on May 2, 2018 Written by: 100%

The New Retinol

100% PURE®2018-04-24T12:28:19+08:00April 24th, 2018|0 Comments

The New Retinol Vegetable superstars can help achieve a firmer, more youthful look. Posted on April 24, 2018 Written by: 100% PURE® If maintaining a safe, healthy skin care regimen is

Moisture and Hydration

100% PURE®2018-04-24T11:18:01+08:00April 24th, 2018|0 Comments

Moisture and Hydration What’s the difference? We’ll give you a quick breakdown of both, tell you which one your skin needs, and cover the best multitasking products for your skin! Posted on April 24,

Bamboo Blur Tinted Moisturizer

100% PURE®2018-05-03T11:37:36+08:00March 29th, 2018|0 Comments

Bamboo Blur Tinted Moisturizer Meet your new go-to foundation. Posted on March 29, 2018 Written by: 100% PURE® When formulating our newest tinted moisturizers, we started with a beloved base of

Natural Preservatives

100% PURE®2018-10-18T23:03:55+08:00February 7th, 2018|0 Comments

Natural Preservatives Posted on February 7, 2018 Written by: 100% PURE® Rather than using chemical preservatives, we use natural preservatives such as anti-bacterial herbs. 100% PURE® utilizes a unique proprietary natural preservative system that allows us to make pure, 100% natural formulas with